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Business Administration

BUS 4401 Entrepreneurship 2

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BUS 4401: Entrepreneurship 2


Prerequisites: BUS 3303: Entrepreneurship 1.

Course Description: This course continues where Entrepreneurship 1 ended and addresses entrepreneurship in international markets. The key success factors in creating a new internationally-oriented business venture will be examined from the perspective of the entrepreneur.

Required Textbook and Materials: UoPeople courses use open educational resources (OER) and other materials specifically donated to the University with free permissions for educational use. Therefore, students are not required to purchase any textbooks or sign up for any websites that have a cost associated with them. The main required textbooks for this course are listed below, and can be readily accessed using the provided links. There may be additional required/recommended readings, supplemental materials, or other resources and websites necessary for lessons; these will be provided for you in the course's General Information and Forums area, and throughout the term via the weekly course Unit areas and the Learning Guides.

  • This course does not contain a main textbook; resources to all required reading will be provided in the course Learning Guide for each week.

Software Requirements/Installation: No special requirements.

Learning Objectives and Outcomes:

By the end of this course students will be able to:
Engage in a marketing research process.

  1. Assess entrepreneurial conditions of running a business locally and internationally.
  2. Attract entrepreneurs through virtual sales development.
  3. Apply effectuation and causation measures in business valuation.
  4. Apply leadership skills of engagement, feedback, assessments and resilience in entrepreneurship.

Course Schedule and Topics: This course will cover the following topics in eight learning sessions, with one Unit per week. The Final Exam will take place during Week/Unit 9 (UoPeople time).

Week 1: Unit 1Introduction to Entrepreneurship

Week 2: Unit 2 - Marketing Research Process

Week 3: Unit 3
- Going Global

Week 4: Unit 4
- Franchising Your Business

Week 5: Unit 5 & Week 6: Unit 6
- Entrepreneurial Website: Branding, Evaluation and Virtual Sales

Week 7: Unit 7 -
Building Entrepreneurship Community (including Joint Venture)

Week 8: Unit 8 -
Human Resources Exercise in Entrepreneurship

Week 9: Unit 9 -
Course Review and Final Exam

Learning Guide: The following is an outline of how this course will be conducted, with suggested best practices for students.

Unit 1: Introduction to Entrepreneurship

  • Read the Learning Guide and Reading Assignments
  • Participate in the Discussion Assignment (post, comment, and rate in the Discussion Forum)
  • Complete and submit the Written Assignment
  • Make entries to the Learning Journal
  • Take the Self-Quiz

Reading Assignment

"Nothing in the world is more flexible and yielding than water. Yet when it attacks the firm and the strong, none can withstand it, because they have no way to change it. So the flexible overcome the adamant, the yielding overcome the forceful. Everyone knows this, but no one can do it."  Author: Lao Tzu

Now, going back to the very beginning of this course while using metaphors please finish the following statement, but use different words and imagery—not simply a copy  the opening quote:

To me entrepreneurship is ……………………………………………………………………………………………………. (fill in the blanks with a description of a picture — even water if now you are still struggling with coming up with something original).

To get a more formal definition of entrepreneurship, please visit: http://www.inc.com/eric-schurenberg/the-best-definition-of-entepreneurship.html

What does entrepreneurship mean to you? Can you recall stories from your childhood, adolescence or adulthood when you showed any entrepreneurship inclinations? Any memories of  situations when you saw a need and responded to it while creating a sustainable outcome for others. What are the entrepreneurship inclinations you ask? Let’s find out.

Please take a few minutes to go back in your personal history and think of all the possible moments when you invented something or run-managed something so that it made a lasting, positive change. Now imagine yourself featured as an entrepreneur in a magazine. Your smiling face with a title of your invention-business right underneath..


  1. To read more about the history of leadership as well as familiarize yourself with leadership approaches and styles, please visit: A Framework for Addressing and Measuring Entrepreneurship by Nadim Ahmad and Anders Hoffman – pages 1-12 only.
  2. To read about the issues surrounding the developmental growth of an exemplary entrepreneur, please visit: http://www.gutenberg.org/cache/epub/7213/pg7213.htm - Please read the Introduction and the first two chapters of My Life and Work by Henry Ford
While reading please work closely with your Learning Journal and write down your thoughts and self-discoveries. Moreover, note in your Learning Journal the qualities exhibited by Henry Ford as well as your personal comments pertaining to entrepreneurship as a notion. How are you and your circumstances different and similar to Ford’s? What have you learned from his lessons?

Unit 2: Marketing Research Process

  • Peer assess Unit 1 Written Assignment
  • Read the Learning Guide and Reading Assignments
  • Participate in the Discussion Assignment (post, comment, and rate in the Discussion Forum)
  • Complete and submit the Written Assignment
  • Make entries to the Learning Journal
  • Take the Self-Quiz

Reading Assignment

  1. Start by reading Chapter 1 and 2 (step 1 and 2) of:  INNOVATIVE ENTREPRENEURS’ WORK BOOK by Arcot Desai Narasimhalu from Institute of Innovation and Entrepreneurship, Singapore Management University. Quickly answer all the questions posed by the author throughout step one and two of the work book. Do all the exercises and be ready to apply all this knowledge throughout this unit. The learning from these two chapters (steps) will be crucial in determining the feasibility of your product or service. Moreover, by diligently doing the exercises you will be exposed to a step-by-step learning how to be creative. This will allow you to apply creativity in developing your entrepreneurship in present and  future professional projects as well as in real life.

  2. To learn more about the market research process read: http://www.mymarketresearchmethods.com/the-market-research-process-6-steps-to-success/

In this unit you are provided with the theory on market research that starts with a very thorough consideration on what is innovation and how creativity could differ from entrepreneurship. The unit will end with the six step market research and your thorough application of each and every step of it. 

Throughout the activities built around this unit you will have to provide proofs of your understanding. As you might imagine, this is much harder to do than just repeating the theory that one learned. However, this application-based approach is necessary in order to fully enter the world of entrepreneurship.  

As you learned in unit 1, entrepreneur is not a theorist. On the contrary, it is someone who sees opportunities and applies the findings to their invention and to the real world. Entrepreneur is someone that sees and seizes an opportunity while applying the theory. 

Entrepreneurial solutions are straightforward applications, thus, in this unit you will start acting as if you are an entrepreneur. If you feel that you do not want to become one and prefer only to study about it, you will need to go through this course imagining and describing the imagined products, services, steps and processes. You will have to work equally hard regardless if you choose to truly explore a product or service, or just vicariously embrace it. Either way, you will learn how to build and apply creativity to all steps of inventing and marketing a product or service. It will feel like a fusion of theory and practice, linking a mathematical approach based on process description combined with an art of innovating and engaging potential clients (peers) in the process.  Entrepreneurs do that so well: fuse theory with practice. This unit will provide you with a similar opportunity.

If you are stuck at any point, try to think about possible clients that your invention—real or imagined, might attract—how would they view your product or service?  If there will be something difficult, which despite your efforts, you will be still struggling with, please involve your peers or your professor by asking specific questions. Do it early—do not wait until the night before the due date. Do not ask a generic question or try to pass the responsibility onto others.  Be fair by sharing the responsibility to seek answers and you will be pleasantly surprised that others will be more willing to help. Ask your questions early.  Do not say: I do not understand. Say, in……………..I did not understand the part……………………I tried looking in…………………….to find some possible explanations. Can you help me understand…………………………., please? By doing so you will be behaving like a responsible student-entrepreneur: ready to learn, showing initiative. You will include others while integrating theory with practice. This means empowerment for all. Think about it.

Can you see how this approach of sharing the responsibility for finding answers and clarifying learning points can contribute to a more efficient learning process for all involved? If not ask for help. Remember, entrepreneurs form solid communities. This is your opportunity to become a pioneer of one.

Unit 3: Going Global

  • Peer assess Unit 2 Written Assignment
  • Read the Learning Guide and Reading Assignments
  • Participate in the Discussion Assignment (post, comment, and rate in the Discussion Forum)
  • Complete and submit the Written Assignment
  • Make entries to the Learning Journal
  • Take the Self-Quiz

Reading Assignment

Chapter 1 : Reading Assignment : as described in the Introduction area of this Learning Guide: http://www.doingbusiness.org/

Prior to choosing a specific country, ensure that you made a serious comparison with at least one other country. Do not choose automatically. You will be asked to indicate your findings later on.

Unit 4: Franchising Your Business

  • Peer assess Unit 3 Written Assignment
  • Read the Learning Guide and Reading Assignments
  • Participate in the Discussion Assignment (post, comment, and rate in the Discussion Forum)
  • Make entries to the Learning Journal
  • Take the Graded Quiz

Reading Assignment

First, let’s refresh our memories to recall and appreciate what the major forms of Business Ownership choices are. When reading the materials, please make written notes in reference of your present business and business idea. Compare it to other forms of business. What it means is to envision your business having some elements of all the described above business ownerships. So, to give you an example: when you are reading about the sole proprietorship you will need to know what elements of this form of ownership your business already has, and what elements will you be losing if you chose to switch from this form to a franchise. You will need this information in this unit as well as for the final exam (hint, hint).Do not forget to note your findings in this week’s Learning Journal.

There are essentially four forms of traditional business ownership in North America:

  • the sole proprietorship
  • the partnership
  • the corporation
  • and the cooperative

To read more about these options, please visit: http://sbinfocanada.about.com/od/formsofbusinessownership/a/formbusinesshub.htm

There are two less traditional forms: franchising and intrapreneurship.

To find out information about franchising, including franchising-pros and cons, please visit: http://www.quintcareers.com/franchising_pros_cons.html

To find out information on intrapreneurs, please read: http://www.forbes.com/sites/onmarketing/2012/05/21/move-over-entrepreneurs-here-come-the-intrapreneurs/ (Click "Continue to Site" in upper right corner)

To read about social entrepreneurs, please visit: https://www.ashoka.org/en/focus/social-entrepreneurship

Globalizing your business:

In order to prepare for this task, please read the following:


Unit 5 & Unit 6: Entrepreneurial Website: Branding, Evaluation and Virtual Sales

  • Read the Learning Guide and Reading Assignments
  • Participate in the Discussion Assignment (post, comment, and rate in the Discussion Forum)
  • Complete and submit the Written Assignment
  • Make entries to the Learning Journal
  • Take the Self-Quiz
  • Take the Graded Quiz

Reading Assignment

Please note the reading assignment includes reading required in two weeks. Plan your work well. Tip: peruse all materials first to assess and plan well. Remember: you have two weeks to complete all the tasks.  Do not leave any tasks to be done at the last minute.  

Please note that the steps necessary in creating your website or blog are described in the Written Assignment description. 

1.  Prior to embarking on the virtual sales platform for your product we will spend some time preparing the entrepreneurial background.  Since creating and managing a website requires fusing your knowledge on entrepreneurship and your managerial and selling skills, you are asked to visit the following Society for Effectual Action website:


Your task is to understand effectuation and causation as well as principles associated with effectuation. You will find this information while visiting the main site of the Effectuation Society. Read thoroughly on the following topics:

  • Bird in Hand Principle
  • Affordable Loss Principle
  • Lemonade Principle
  • Crazy-Quilt Principle, and
  • What is the effectual cycle?

When reading you should be assessing how well you are using the effectual principles in developing your ideas and running your business.  

  • Are you following any of the listed above principles? How?

This should be visible in your website.  Your website should look like a website of an Entrepreneur. Remember, you want visitors of your website to understand very quickly that you are an entrepreneur and not just another sales person. You want to ensure that your product or service will get the limelight it deserves and will be presented in a way that highlights you as original and daring and yet effective and localized.

The simplest way to achieve this is to make your website look creative, modern, collaborative and inviting. If your product or service is creative, original and modern you do not have a lot of work to do to cover this requirement. If it is not there yet, you need to make it shine through a modern looking website. This is where effectual thinking can help you.

2. Research the internet to find a job description that resembles your present position within your company. Your job is find at least two examples and compile your own job description taking into account your tasks as well as the necessary knowledge required in your present position. University of Miami has a job description bank that you may want to visit first: http://www.miami.edu/index.php/university_of_miami_compensation/job_description_bank/.

Click on the letter M-for Manager and look for positions that are most similar to yours--but do not forget that you are an Entrepreneur. Pay attention to how the jobs are described in the above University of Miami site.  Do additional research. 

  • Briefly describe the knowledge one needs to have to do your job well.
  • Follow up with a list of tasks that you do.
  • Use active verbs.
  • Be brief. Imagine that you are leaving for a couple of weeks and need to transfer your knowledge to your replacement. What would you need them to know? What would you need them to do in your absence? Do additional research, as necessary.

3. Finalize your job description. Ensure that it will have a list of tasks as well as state what knowledge is needed in your position. You will need to submit your job description later this week (week 5) as well as will need it in week 6 to complete your website.

Yes, knowing what is needed when managing your company is really important in branding and marketing your business. You are the soul and the center of your company. Moreover, to brand your product well you need to become neutral about your company--be able to see it how others might see it. This part sometimes presents a problem to entrepreneurs who might tend to think that their company is part of their family, so to speak. That everyone understands and sees what they see and understands their vision. To describe your own position is a good start in becoming neutral--step away from what is so very yours in order to prepare a true and effective branding and marketing proposition.

4. Read about branding and market valuation. You will need branding knowledge to make your website stand out in an original and individual way. You will need market valuation knowledge to make rough estimations to assess your own business and ensure that this assessment is visible in your website. You will also need to understand market valuation when assessing other websites while choosing the ones that appeal to your business sense.  To understand branding please read: 

After reading this information, you should be able to answer the following questions prior to moving onto another task:

  • What is your big idea - what lies at the heart of your company?
  • Explain your values behind your product - what do you believe in?
  • What is your vision - where are you going with your product? What is its purpose? What do you hope to achieve with it?
  • Your professional personality - how do you want to be viewed vis-a-vis your product?

  5. Next, read about market valuation: http://www.entrepreneur.com/article/66442

Please note that there are several Business Valuation approaches and Methods and there are three fundamental ways to measure the value of a business or professional practice:

  • Asset approach
  • Market approach
  • Income approach.

The article covers a mixture of all these methods in a very approachable way. You need to have a sense of what your business might be worth. You also need to be able to construct a rough assessment of similar businesses-and their websites. In order to do your business valuation you need to be able to become neutral about your business. 

When you were writing your job description you were asked to imagine that you needed to leave your company for a couple of weeks and to find a replacement and describe to this person what needed to be understood, as well as what needed to be done. Now imagine that you are meeting a potential client who is interested in buying your business. This person asks you: “how much your company is worth?”

Remember, this is a potential business deal that might allow you to do something new and exciting, perhaps follow another dream or reach a new goal in your life.

  • What rough number could you- would you give?
  • How would you arrive at this number?
  • Is the number reflective of calculating your assets, is it based on a market approach or is it based on what income your business is able to generate, or something else?

6.  Start doing research to find at least three websites or blogs that present similar product or service. Use the knowledge from points 1-4.

Valuate and evaluate what you see to choose the best possible examples. Do not take the first three you see. Go deeper.

7.  Decide on your platform. You may use any of the indicated below websites or you may find a different one that seems more suitable and effective for your particular taste, beliefs and product.

There are many free websites to choose. The purpose here is to help you create a website content without spending any money. You might want to do a quick search to find something you can use -- either a free blog or a free website that looks appealing to you.  You will end up having a ready content that might help you in your future entrepreneurial endeavors.  

Please visit:

Now you have all the tools to create your efficient and effective website. Good luck!

Unit 7: Building Entrepreneurship Community (including Joint Venture)

  • Peer assess Unit 5-6 Written Assignment
  • Read the Learning Guide and Reading Assignments
  • Participate in the Discussion Assignment (post, comment, and rate in the Discussion Forum)
  • Make entries to the Learning Journal
  • Take the Self-Quiz

Reading Assignment

1. Visit the following site: http://cedec.ca/

Thoroughly read the main page and all links associated with special emphasis on:

2. To learn about building entrepreneurial communities please visit:


3. To learn about joint ventures visit:


Make your own research on joint venture. Do not forget to share your sources and findings in your LJ as well as provide an application of your knowledge in this week DF.

Now, imagine, as explained above, that an inexperienced entrepreneur asks for your advice on how to start their business and join business forces with you.

Assess how you would help them. Go back and review this course material.

In your preparation also  look back on some of the advice given to you:

Do it early--do not wait until the night before the due date and ask a generic question or try to pass the responsibility onto others.  Be fair by sharing the responsibility to seek answers and you will be pleasantly surprised that others will be more willing to help. Ask your questions early.  Do not say: I do not understand. Say, in.................I did not understand the part........................I tried looking in.........................to find some possible explanations. Can you help me understand..............................., please? By doing this you will be behaving like a responsible student-entrepreneur: ready to learn, show initiative, and include others while integrating theory with practice.

 Can you see how this approach of sharing the responsibility for finding answers and clarifying learning points can contribute to a more efficient learning process for all involved? Remember, entrepreneurs form solid communities.

This is your opportunity to become a pioneer of one. Start with asking your new partner to follow the above guidelines and you will feel the difference of engagement.

Do you have any other  strategies to help a new entrepreneur learn? How? Please note your responses in your LJ.

Unit 8: Human Resources Exercise in Entrepreneurship

  • Read the Learning Guide and Reading Assignments
  • Participate in the Discussion Assignment (post, comment, and rate in the Discussion Forum)
  • Make entries to the Learning Journal
  • Read the Unit 9 Learning Guide carefully for instructions on the Final Exam
  • Take the Review Quiz

Reading Assignment

1. To familiarize yourself with Entrepreneurial Leadership, please read: http://www.academia.edu/1287765/Understanding_Entrepreneurial_Leadership_in_todays_Dynamic_Markets

Entrepreneurs have many tasks to juggle when it comes to practicing leadership these days featuring continuous change, increased pressures/competition, diminishing number of jobs, globalisation, social inequalities, rapidly changing resources as well as pervasive struggles with time management and funding sources. We could spend hours looking into diverse theoretical foundations of leadership or even scrutinizing profiles of best known transformational leaders. Since we do not have the luxury of more time, we will do the next best thing: delegating some of the work to you (please see the list of suggested websites and choose at least three to read in detail), prioritizing it and applying the 20-80 rule in maximizing the time in this module. These are the very strategies you may use in helping your employees build resilience while battling stress. As you may know by now, the Pareto principle states that 80% of the results come from 20% of the causes –or doers. We will try to be as efficient as possible in fusing together leadership, stress management and building resilience, all well within the 20 % of allocated time. These are just some of the tips that you might be looking for. Some other tips include knowledge on managing stress.

2. To learn about managing stress, choose a minimum of three of the listed below websites and peruse them in detail. The information you need to look for is related to managing stress and helping others in your company to build resilience:

Canadian Mental health Association - www.cmha.ca

Canadian Psychological Association - www.cpa.ca

Check up From the Neck Up - www.checkupfromtheneckup.ca

Heart and Stroke Foundation - www.heartandstrokefoundation.ca

Mental Health Commission of Canada - www.mentalhealthcommission.ca

Mental Illness Foundation - http://www.fondationdesmaladiesmentales.org/home.html  

Psychology Foundation - www.psychologyfoundation.org

3. To learn about building resilience, please read: http://www.mayoclinic.org/tests-procedures/resilience-training/in-depth/resilience/art-20046311

Pay special attention to the subjects of Dynamic Markets and Transformational Leadership and tips that you could use helping others build resilience and manage stress. Remember: as an entrepreneur you will be viewed as a Role Model.

There is no doubt that one of the most important leadership skills during times of increased stress is managing it and building resilience. This is also our topic in this module linked with building resilience.

4. To prepare and get examples of a variety of job ads, please visit: http://hiring.monster.com/hr/hr-best-practices/recruiting-hiring-advice/job-descriptions/sample-job-descriptions.aspx

While perusing pay attention and find examples that resemble your present position assumed in this course. You have created your job description in unit 5, but this time you are asked to change it into a job ad. Imagine that your business is doing so well that you are expanding it and thus, will need to hire someone to do your job. In the meantime, you can concentrate on your new business…Yes, we told you at the beginning: we have a big plan for you!

Remember, there is a difference between writing a job description and a job advertisement. To understand these differences visit: http://hiring.monster.co.uk/hr/hr-best-practices/recruiting-hiring-advice/attracting-job-candidates/how-do-job-descriptions-differ-from-job-adverts.aspx

As a Business Manager you are required to play many roles.  The author of this workbook listed only a couple here to flag this notion to you. What other roles do you play at work in your present position? Financial and Contract Officer? Foundraiser?Crisis Manager? Reconciliator? Referral Officer, etc., etc., etc.? You may want to answer these questions as well as pose your own in your Learning Journal in this week’s module. Hello multitasking!

Most likely one of these roles is related to overseeing the expected productivity and another is based on developing close professional relationships with employees. Entrepreneurs are positioned closer to employees than Managers are, and this alone may create expectations of operating from a very close personal stance—employees might expect a lot from you. Your job at the same time is ensuring high productivity that you as Entrepreneur and Business Owner expect.  Some call it a binding relationship, or in-between two forces positioning. Some Entrepreneurs emphasize that this setting creates additional stress while some notice that this might help to develop individual and organisational resilience. Whichever side of this equation you are, the truth remains that Entrepreneurs need to manage their own stress, help their employees manage theirs and as leaders in the company, help everyone develop resilience. This is why we will spend the time allocated to one full module of Entrepreneurship 2 looking closer at the three related topics: developing job descriptions, stress management, and developing resilience at work. This is an investment in you that will pay off once you will start replicating your findings and learnings to help your employees. You will build a healthy environment and contribute to having a healthy culture in your company, which will help ascertain your business success.   Any questions? Please address them via the discussion Forum. Please remember: when we ask, we learn.

The best of luck in your entrepreneurial future!

Unit 9: Course Review and Final Exam

  • Read the Learning Guide and take the Review Quiz, if you haven't already done so
  • Prepare for, take, and submit the Final Exam
  • The Final Exam will take place during the Thursday and Sunday of Week/Unit 9 (UoPeople time); exact dates, times, and other details will be provided accordingly by your instructor

Course Requirements:

Written Assignments & Assessment Forms
Some units in this course require that you complete a Written Assignment. You are required to submit your assignments by the indicated deadlines and, in addition, to peer assess three (3) of your classmates’ assignments according to the instructions found in the Assessment Form, which is provided to you during the following week. During this peer assessment period, you are expected to provide details in the feedback section of the Assessment Form, indicating why you awarded the grade that you did to your peer. Failure to submit Written Assignments and/or Assessment Forms may result in failure of the course.

Discussion Assignments & Response Posts/Ratings
Some units in this course require that you complete a Discussion Assignment. You are required to develop and post a substantive response to the Discussion Assignment in the Discussion Forum. A substantive response is one that fully answers the question that has been posed by the instructor. In addition, you must extend the discussion by responding to at least three (3) of your peers’ postings in the Discussion Forum and by rating their posts. Instructions for proper posting and rating are provided inside the Discussion Forum for each week. Discussion Forums are only active for each current and relevant learning week, so it is not possible to contribute to the forum once the learning week has come to an end. Failure to participate in the Discussion Assignment by posting in the Discussion Forum and responding to peers as required may result in failure of the course.

Learning Journal
Your instructor may choose to assign specific topics and/or relevant questions as a weekly Learning Journal entry for you to complete, but you are still encouraged to also use it to document your activities, record questions/problems you may have encountered, reflect on the learning process, and draft answers for other course assignments. The Learning Journal must be updated on a weekly basis, because its entries will be assessed by your instructor directly as a part of your final grade. The Learning Journal will only be seen by your instructor.

This course will contain three types of quizzes – the Self-Quiz, the Graded Quiz, and the Review Quiz. These quizzes may contain multiple choice, true/false, or short answer questions. The results of the Self-Quiz will not count towards your final grade. However, it is highly recommended that you complete the Self-Quiz to ensure that you have adequately understood the course materials. Along with the Reading Assignments, the results of the Self-Quiz should be used as part of an iterative learning process, to thoroughly cover and test your understanding of course material. You should use the results of your Self-Quiz as a guide to go back and review relevant sections of the Reading Assignments. Likewise, the Review Quiz will not count towards your final grade, but should also be used to assist you in a comprehensive review and full understanding of all course material, in preparation for your Final Exam. Lastly, the results of the Graded Quiz will count towards your final grade. Specific instructions on the format and content of the Graded Quiz will be provided by your instructor.

Final Exam
The Final Exam will take place during the Thursday and Sunday of Week/Unit 9, following the completion of eight units of work. The format of the Final Exam is similar to that of the quizzes, and may contain a combination of different question types. You will have one attempt to take the exam, and it will be graded electronically. Specific instructions on how to prepare for and take the Final Exam will be provided during Week 8 (located inside the Unit 9 Learning Guide). Final Exams must be taken without the use of course learning materials (both those inside and outside the course). If particular materials are allowed for use during the exam, these will be noted in the exam’s instructions.

Course Forum
The Course Forum is the place to raise issues and questions relating to the course. It is regularly monitored by the instructors, and is a good place to meet fellow students taking the same course. While it is not required to participate in the Course Forum, it is highly recommended.

Course Policies:

Grading Components and Weights
Each graded component of the course will contribute some percentage to the final grading scale, as indicated here:

Discussion Assignments 15%
Written Assignments 30%
Learning Journals 10%
Two Graded Quizzes 30%
Final Exam 15%
TOTAL 100%

Grading Scale
This course will follow the standard 100-point grading scale defined by the University of the People, as indicated here:

Letter Grade
Grade Scale Grade Points
A+ 98-100 4.00
A 93-97 4.00
A- 90-92 3.67
B+ 88-89 3.33
B 83-87 3.00
B- 80-82 2.67
C+ 78-79 2.33
C 73-77 2.00
C- 70-72 1.67
D+ 68-69 1.33
D 63-67 1.00
D- 60-62 0.67
F Under 60 0.00

Grade Appeal
If you believe that the final grade you received for a course is erroneous, unjust, or unfair, please contact your course instructor. This must be done within seven days of the posted final grade. For more information on this topic, please review the Grade Appeal Procedure in the University Catalog.

Non-participation is characterized by lack of any assignment submissions, inadequate contributions to the Discussion Forums, and/or lack of peer feedback to Discussion/Written Assignments. Also, please note the following important points about course participation:

  • Assignments must be submitted on or before the specified deadline. A course timeline is provided in the course schedule, and the instructor will specify deadlines for each assignment.
  • Any student showing non-participation for two weeks (consecutive or non-consecutive) is likely to automatically fail the course.
  • Occasionally there may be a legitimate reason for submitting an assignment late. Most of the time, late assignments will not be accepted and there will be no make-up assignments.
  • All students are obligated to inform their instructor in advance of any known absences which may result in their non-participation.

Academic Honesty and Integrity
When you submit any work that requires research and writing, it is essential to cite and reference all source material. Failure to properly acknowledge your sources is known as “plagiarism” – which is effectively passing off an individual’s words or ideas as your own. University of the People adheres to a strict policy of academic honesty and integrity. Failure to comply with these guidelines may result in sanctions by the University, including dismissal from the University or course failure. For more information on this topic, please review the Academic Integrity Policy in the University Catalog.

Unless otherwise stated, any materials cited in this course should be referenced using the style guidelines established by the American Psychological Association (APA). The APA format is widely used in colleges and universities across the world and is one of several style and citation formats required for publication in professional and academic journals. Purdue University’s Online Writing LAB (OWL) is a free website that provides excellent information and resources for understanding and using the APA format and style. The OWL website can be accessed here: https://owl.purdue.edu/owl/purdue_owl.html

Code of Conduct
University of the People expects that students conduct themselves in a respectful, collaborative, and honest manner at all times. Harassment, threatening behavior, or deliberate embarrassment of others will not be permitted. Any conduct that interferes with the quality of the educational experience is not allowed and may result in disciplinary action, such as course failure, probation, suspension, or dismissal. For more information on this topic, please review the Code of Conduct Policy in the University Catalog.